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Save The Organic Sound: Cover As Art Project

Delhi-based advertising copywriter Adittya Gupta wants mainstream music to return to its roots


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Cover designed by Adittya Gupta

Cover designed by Adittya Gupta

 

Adittya Gupta

Adittya Gupta

Adittya Gupta

Adittya is not a writer, a graphic designer, a photographer, a singer or an engineer. He just likes to write, make art, shoot off the centre and wear a falsetto when no one’s looking. Being a techie at IBM, well, he never really liked it. Officially an adman in New Delhi now, he beefs his creative muscle by simply exorcizing his demons on a semi-daily basis. The resulting body of work may be viewed on his blog.

 

The Idea

I was moseying about the streets and spotted a feisty bunch of birds on the transmission wires above, who, freakishly enough, were chirping a classic rock and roll riff in harmony. The organic sound of their electric performance made me wonder when mainstream music became so icky and plasticky. Especially, the auto-tuned songs that get repeated over annoyingly at any ‘happening’ nightspot in, say, Delhi or Mumbai. Perhaps, it’s time to save our soul and revive the times when musicians played real instruments and sang into real mics. 

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  • killjoymd

    I think it’s impossible for me to take anyone who wears a falsetto/fedora seriously. So I’m going to ignore this, no matter how noble the cause might be.

  • killjoymd

    Not to mention the ridiculous collar up.

"Farak" by Divine


  • February 21st, 2017 Celestial Teapot, Ioish in Pune at Blue Frog
  • February 22nd, 2017 Guthrie Govan w/Mohini Dey, Gino Banks in New Delhi at Hard Rock Cafe
  • February 22nd, 2017 Afterglow in New Delhi at Piano Man Jazz Club
  • February 22nd, 2017 Bhayanak Maut in Mumbai at AntiSocial
  • February 23rd, 2017 Submarine in Space in New Delhi at Piano Man Jazz Club



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