AVA Experience 2024: Kashmir’s First Luxury Music Festival with Performances by D’Maselle and Jad Halal

The first-ever edition of AVA Experience, one of its kind luxury festivals showcasing extraordinary music, is scheduled to take place from September 7th to 8th, 2024 at The Khyber, Himalayan Resort & Spa in Gulmarg, Kashmir.

The two-day event combines luxury, music, and art, providing premium networking opportunities for AVA members, a close-knit society of elites. Rabbit Hole, Asia’s greatest bar and a top 50 bar will host an exclusive cocktail pop-up throughout the AVA experience. The event focuses on house music, presenting a unique and original approach that is designed to redefine the live music landscape, providing an immersive experience. One can enjoy the property’s luxurious rooms, gourmet dining, and unparalleled services while immersed in a dynamic cultural festival tailored to discerning preferences.  AVA’s roster includes prominent music industry talent. Live performances will include Andre Soueid, D’Maselle, Jad Halal, Kimotion, and Pandhora, Zuma Dionys, Sickflip, Blot, Techpanda & Kenzani among many others.

Aman Kumar, Director of White Fox and Co-Founder of the AVA Experience, highlights that the event’s first edition in Kashmir will blend the region’s rich musical heritage with modern house music, offering an immersive experience that showcases both local talent and Kashmir’s natural beauty.

The event kicks off on Saturday, September 7 from 2 PM to 8 PM, attendees can enjoy performances at the Main Stage. The Rabbit Hole Pop-Up will run from 8:30 PM to 11:30 PM, followed by the After Party Stage from 10 PM to 4 AM. As the night transitions into the early hours of the next day, the Sunrise Stage will be active from 4 AM to 7 AM.

On September 8, activities resume at noon with the Poolside Stage from 12 PM to 2 PM, followed by the Main Stage from 2 PM to 8 PM. The evening features the Rabbit Hole Pop-Up from 8:30 PM to 11:30 PM, and the After Party Stage from 10 PM to 4 AM. The Sunrise Stage will once again captivate attendees from 4 AM to 7 AM and the event concludes on September 9, Monday.

Samir Sehgal, Co-Founder of the AVA Experience says that the festival’s goal is to reinvent India’s music scene by combining house music with Kashmir’s breathtaking scenery. They are pleased to host a one-of-a-kind event that promotes community and luxury through the power of music, bringing together fans from all around the world.