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Boiler Room Mumbai Witnessed Scorching Performances from Manni Dee, FKA.m4a, Wallis and Hyperaktivist

Also on the lineup was DJ Uri, Watashi and Spryk for the day-long event

Sep 04, 2023
Rolling Stone India - Google News

Electronic music artist Wallis performing at Boiler Room Mumbai in August 2023. Photo: Courtesy of Budweiser India

In a world where consumer engagement reigns supreme, Budweiser has emerged as a brand that truly understands the heartbeats of its audience. With music, pop culture, art, and sports as its guiding pillars, Budweiser has spent the last decade making waves. This journey has not only fortified the brand’s standing but has also brought the global music universe to India, sparking electrifying moments in the process such as electronic music event Boiler Room.

Electronic music fans gathered in numbers on August 19th, 2023, at Mumbai’s NESCO: Exhibition Centre to participate in the experience of Boiler Room. In a world where electronic music culture has become a global phenomenon, Budweiser has played a central role in fueling its rise in India. Beyond just bringing global music properties to the country, the brand has committed to nurturing the electronic music culture in India. It does so by championing not only international sounds but also curating multiple homegrown music platforms. This dual approach ensures that local talent receives the recognition and platform it deserves.

This year Mumbai witnessed blazing performances from the likes of Manni Dee, FKA.m4a, Wallis, Hyperaktivist, DJ Uri, Watashi and Spryk. This fusion of global and local talent created performances that were nothing short of electric.

As Budweiser and Boiler Room continue their collaborative journey, the future is ablaze with promise. The brand’s unwavering dedication to music, culture, and community engagement shines bright, lighting up the way for more remarkable experiences yet to come.

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