Culture, Community, and Tuborg Shine at Sunburn’s 18th Edition
Tuborg unites music and community at Sunburn Goa’s 18th Edition
Sunburn Goa’s 18th edition marked a new chapter, set in Dhargalim. Running from December 28 to December 30, 2024, the festival offered a fresh, exhilarating experience for music lovers in the electronic dance music space, redefining its legacy. With Tuborg as title partner, Sunburn Goa 2024 set a new benchmark for immersive festival experiences.
Showstoppers at the Main Stage
The main Sunburn stage showcased the festival’s biggest headliners, drawing the largest crowds that remained loyal throughout the event. On day one, Skrillex delivered a thunderous performance. Argy and Peggy Gou followed on day two, captivating the audience with their respective hits, “Aria” and “(It Goes Like) Nanana.”
The surprises continued on day three (December 30), when KSHMR took his set to new heights by bringing Mumbai-based DJ-producer Karan Kanchan on stage, an unexpected moment that thrilled the crowd.
A Stellar Lineup at the Tuborg Stage
The Tuborg Stage hosted stellar performances by some of the most celebrated names in the global music industry. The lineup included Nobilee, Joel Corry, Teri Miko, Sam Feldt, Julia Bliss, and Afterall, whose performances made the audience groove all festival long.
Teri Miko’s set stood out with its energetic, uplifting tracks that held the crowd, while Nobilee’s performance was a crowd-pleaser, filled with dynamic interactions as he jumped around the stage and even ventured to the barricades to keep the energy alive.
Adding to the excitement, the The Tuborg Ice Draft engagement zone brought extra excitement to the festival, giving people a fun spot to unwind, try their luck at games, and win cool merchandise from spin-the-board. It was the perfect way to keep the energy alive and the vibes high.
Tuborg’s Role in Elevating the Festival Experience
Tuborg’s partnership with Sunburn Goa was an example of how brands can integrate themselves into major events to create better experiences for attendees. The brand’s presence was evident throughout the festival, from the Tuborg Ice Draft engagement zone, the massive lounge, bars and the distribution of Tuborg Zero Packaged Drinking Water.
With hydration being crucial during the three-day extravaganza, Tuborg fulfilled its promise by keeping attendees refreshed and firmly on “team hydration.”
A Memorable Fusion of Music and Culture
Sunburn Goa 2024 was an experience to remember. There was culture, community, and creativity combined on show. The charming backdrop of Dhargalim, especially against the setting sun along with a light breeze perfectly played host to the high-octane energy on the stage.
Sunburn hails itself as Asia’s biggest electronic music festival, and it continues to break new grounds and set new standards. The 18th edition of the festival was yet another reason why it remains a global phenomenon, leaving fans with memories to cherish and excitement for what’s to come.
With Tuborg as a partner, the festival created a welcoming space for fans to fully enjoy the experience through incredible music, exciting activities, and much more.
Related: Tuborg and Sunburn Join Forces for the Ultimate Musical Experience