Jack White – ‘Sixteen Saltines’

“This generation is so dead,” Jack White says in a feature profile in this weekend’s New York Times Magazine. “You ask a kid, ”˜What are you doing this Saturday?’ and they’ll be playing video games or watching cable, instead of building model cars or airplanes or doing something creative. Kids today never say, ”˜Man, I’m really into remote-controlled steamboats.’ They never say that.” These comments shed some light on White’s new video for “Sixteen Saltines,” the hard-rocking second single from his upcoming solo debut, Blunderbuss. The clip, which was directed by A.G. Rojas, has White bound and trapped in a world overrun by delinquent kids who act out their ids and show reverence for absolutely nothing, not even themselves.