Ray-Ban at Magnetic Fields Festival 2022: Music and Light Showcase, Top Artists at the Decks and More

Among the must-attend festivals in India, Magnetic Fields in Rajasthan, has earned its stripes largely for the experience it provides – with cutting-edge artists, intriguing installations and activities that became the talk of the town. The art, music and contemporary culture festival partnered once again with Ray-Ban this year to create more standout experiences for attendees from December 9th to 11th.

Everyone from enamored first-timers to seasoned returnees gravitated towards the canopied stage amidst the sunny desert sands of Alsisar Mahal. The festival and Ray-Ban Desert Oasis stage hosted homegrown and international stars alike to keep the party nonstop. Pivotal sets to swerve the night into order came from Bengaluru-based Alina and AAGUU on Saturay, with a showcase from New Delhi’s Pagal Records on Sunday.

Just a passing echo from the Ray-Ban Desert Oasis stage would do well to hypnotize, with sets by disco/electronica artist Zionwolf to New Delhi’s Girls Night Out on Friday, a sparkling turn by Amsterdam artist Young Marco on Saturday, plus the final day that brought in a sublime, pulsating set from London-based party-starter Chloé Robinson took to the decks to close proceedings. But that’s not all there was.

On Friday, the Ray-Ban Afterparty — held at a separate location — marked a quintessential the Magnetic Fields Festival experience in immense fashion, with Seoul-born, Berlin-based DJ Fart in the Club – a clear favorite for their name alone – making it count on their India debut.

In addition to the two stages, the Ray-Ban Music and Light showcase was a big draw right with the display area. The programmed light and music installation was inspired by Ray-Ban’s Wayfarer Colorblock collection (which is specially designed for festival-goers). With the installation and Colorblock collection display an instant hit, it took no time to see plenty more newly converted Colorblock collection fans sporting transformative looks at Magnetic Fields.

And rightly so, given how timeless Wayfarer sunglasses have been, integrally attached to music culture for its sleekness and inventiveness. The Wayfarer Colorblock collection kept up with that spirit, with vibrant transparent frames and matching cords. The installation drew curious attendees to see how light movement and sonic textures were translated from dynamic emotions, moods and energies, making for a kaleidoscopic experience – much like the rest of Magnetic Fields Festival.

Ray-Ban’s presence at Magnetic Fields Festival capped off a celebratory return to the music space, with previous excursions including music festivals such as Coachella in California, All Points East in London and Les Plages Electroniques in Cannes.