K-pop’s surge in India has made the market a hot ticket, yet high-profile festivals and headliners still feel out of reach.
Niche K-pop and K-culture festivals thrive across Asia, focusing on cultural exchange and music, despite major events stealing the spotlight.
The city of dreams turned into a K-pop hotspot as K-town 3.0 brought to Mumbai a star-studded lineup, featuring Taemin, Super Junior D&E, Bang Yedam, Jey, and Onewe.
‘This is our first time in India in 20 years of activity. We’re thrilled… We want to share our music and get closer to you…’ Donghae says