Watch: â€˜Silumaasi,â€™ Jay Kilaâ€™s Rambunctious Ode to Youth
The young rapper clashes with a relative on the new video for his latest single
Relatives can be overbearing at the best of times–albeit well-meaning. When youâ€™re a kid, you ultimately acquiesce to your aunt or uncleâ€™s superfluous demands–eat one more mithai, stop watching so much TV, do your times tables for the thousandth time. But as you progress into adolescence, such intrusions become progressively more unbearable.
It is this very frustration that rapper Jay Kila attempts to capture in his new video, â€œSilumaasi,â€ in which a rebellious young man comes up against his intrusive aunt.
â€œAs I’ve gotten older I’ve noticed that the way a lot of my relatives treat me hasn’t really changed,â€ says the rapper. â€œI am still a kid in their eyes (I think I always will be) and so the song is meant to capture this idea.â€
In the video, the songâ€™s mischievous protagonist is busted by his aunt several times, but canâ€™t seem to avoid her tendency for overfeeding visitors–despite his incessant protests: â€œSilumaasi, I already ate!â€